November 20, 2014

PROPAGANDA SHAPES MORE THAN YOU KNOW



“Men (people) are rarely aware of the real reasons which motivate their actions."- Edward Bernays, Propaganda

Propaganda by Edward Bernays is a small but complex read.  At 168 pages with introduction, it is a concise review of techniques the Father of Public relations utilized to manipulate public perception.  Using these techniques and others he was able to sell everything from cigarettes, to fluoride in your water and even the overthrow of the Government of Guatemala.